Email Marketing and Sales Funnels Best Practices for eCommerce Brands

Updated: Jul 18


Adam Moody is the Founder of Oasis Optimization, a company that helps online business owners increase average order value and lifetime value and implement systems that produce consistently profitable results business-wide. They focus on email marketing, conversion optimization, and sales funnels. Adam is also the Author of The Ecommerce Email Marketing Playbook: 80/20 Guide For Ecommerce Business Owners.





Here’s a glimpse of what you’ll learn:

  • Adam Moody's background and how he got into the e-commerce industry

  • The main challenges e-commerce brands are currently facing

  • Adam shares tips for email marketing and maximizing sales funnels

  • The benefits of collecting data from customers

  • Why brands should sell both physical and digital products — and the importance of brand collaborations

  • Adam's advice on writing marketing email copy

  • Where to learn more about Adam and Oasis Optimization

In this episode…


How can you provide the best shopping experience for your customers? What can you do to ensure that they buy from your e-commerce brand again?

One of the best ways to know what your customers want is to get data from them. This information can be used to create high-converting marketing copy that drives e-commerce sales for your brand. However, to be successful, you have to develop a strong game plan that focuses on your customers and their needs.

Adam Moody, the Founder of Oasis Optimization, is Brian Roisentul's guest in this episode of The Fit Growth Machine Podcast, where he discusses email marketing and sales funnels best practices for e-commerce brands. Adam also shares his advice on writing marketing copy and talks about the main challenges e-commerce brands are facing today.


Resources mentioned in this episode:

Sponsor for this episode...


This episode is brought to you by BSR Digital.

BSR Digital helps e-commerce brands that want to scale their business to the next level through Facebook, Instagram & Google Ads. Founded by Brian Roisentul, the social media marketing agency currently manages over $3.6M/yr on Facebook, Instagram & Google Ads.

To learn more about BSR Digital, visit their website or book a call with them here.

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