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Lessons From $50M+ Brands Navigating Ecommerce Chaos
Ecommerce has gone through multiple seismic shifts over the past five years: from the “money printing” Meta era to iOS14, rising CAC, tariffs, and now the early stages of agentic commerce. In this episode, Brian Roisentul sits down for the third time with Neal Goyal, SVP at PostPilot, to break down the evolution of ecommerce year by year, and what brands must do to survive 2026 and beyond. If you’re running (or advising) a brand, this conversation will challenge how you think
Brian Roisentul
6 hours ago1 min read


From Homeless to Whole Foods: The Story Behind WhyBars
In this episode of The DTC Insider, Brian Roisentul sits down Jay Kinney, founder of WhyBars, a superfood snack brand built on ancient nutrition and unstoppable persistence. From sleeping in his car to landing on the shelves of Whole Foods and Kroger, Jay’s story is one of grit, creativity, and relentless optimism. Here’s a glimpse of what you’ll learn: The origin story of WhyBars and its roots in ancient nutrition Jay’s journey from culinary school and the Army to entreprene
Brian Roisentul
Nov 7, 20251 min read


How Jope Is Changing the Game for Pet Health and Mobility
In this episode of The DTC Insider, Brian Roisentul sits down with Dr. Christine Colamonico, co-founder of Jope (Joy of Pets). Jope is a science-backed pet supplement brand created by two veterinarians on a mission to improve animal health. Christine shares how her dog - Pepsi - inspired Jope’s first product, what it’s like to transition from vet medicine to entrepreneurship, and how she and her co-founder built trust with customers in a crowded and unregulated market. Here’s
Brian Roisentul
Oct 31, 20251 min read


How to Unlock Growth by Finding Empty Buckets
In this episode of The DTC Insider, Brian Roisentul breaks down a simple but powerful way to find your next growth opportunities, by identifying your empty buckets. Instead of chasing the next Meta or Google Ads playbook, he explains how to zoom out and look at your business through a strategic lens. Here’s a glimpse of what you’ll learn: Why 7–8 figure brands hit plateaus and struggle to scale The Kodak story and what it teaches about perspective The “four-quadrant” ad matri
Brian Roisentul
Oct 24, 20251 min read
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