Lessons From $50M+ Brands Navigating Ecommerce Chaos

Ecommerce has gone through multiple seismic shifts over the past five years: from the “money printing” Meta era to iOS14, rising CAC, tariffs, and now the early stages of agentic commerce.

In this episode, Brian Roisentul sits down for the third time with Neal Goyal, SVP at PostPilot, to break down the evolution of ecommerce year by year, and what brands must do to survive 2026 and beyond.

If you’re running (or advising) a brand, this conversation will challenge how you think about acquisition, retention, software, and the future of your website.

Here’s a glimpse of what you’ll learn:

• The Year-by-Year Evolution of Ecommerce

• The “Money Printing” Meta Era and What It Taught Brands

• iOS14, Rising CAC, and the Permanent Shift in Acquisition

• Why 2025 Was Defined by Uncertainty and Survival Mode

• The Real Reason Channel Diversification Matters

• Why Some Brands Thrived (and Others Became “Zombies”)

• The Dark Side of the Ecommerce Software Ecosystem

• AI-Native SaaS and the Race to the Bottom

• What Agentic Commerce Could Mean for Websites

• Why Human Connection Will Be a Competitive Advantage
  

Resources mentioned in this episode:

• BSR

• Subscribe to The DTC Insider weekly newsletter

• Brian Roisentul on LinkedIn

• Neal Goyal on LinkedIn

• PostPilot

• Book a call with Brian

  
  

Sponsor for this episode:

This episode is brought to you by BSR.

BSR⁠ helps 7-figure+ brands build and optimize strategic growth systems that unlock hidden revenue and scale profitably, without adding chaos, channels, or unnecessary spend.

To learn more about BSR, visit their website or book a call here.