The Shift Towards AI in E-commerce
- Brian Roisentul
- Jun 27
- 1 min read

In this episode of The DTC Insider podcast, Brian Roisentul sits down with Tanner Larsson to discuss the evolution of e-commerce, emphasizing the importance of fundamentals amidst the rise of AI technologies.
They explore how brands can optimize their operations, understand customer lifetime value, and leverage data for better decision-making.
Here’s a glimpse of what you’ll learn:
Introduction to E-commerce Evolution
The Importance of Fundamentals in E-commerce
Understanding Customer Lifetime Value and Retention
The Shift Towards AI in E-commerce
AI Commerce: The Future of Online Shopping
The Role of Websites in AI Commerce
The Importance of Structured Data in AI Commerce
Understanding AI Visibility and Its Impact
Competitive Advantage in AI Commerce
Strategies for Brands to Stand Out
Implementing Smart Data Points for Success
Resources mentioned in this episode:
Sponsor for this episode:
This episode is brought to you by BSR Digital.
BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing.
To learn more about BSR Digital, visit their website or book a call here.
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