Will Basta was born in New York and graduated from Arizona State University. After an initial career in health tech, he went on to work for tech startups; building out sales strategy and marketing teams. Found his passion as an entrepreneur in the passive income world.
While invested in the e-commerce industry he found that most of the companies out there at that time were not set up for long-term success and saw a gap in the industry of a model that was there which could've been executed better, along with his partner knew they could improve this model, leading to create Ascend Ecom. He has been featured in FORBES, Yahoo Finance, Business Insider, and Market Watch.
Here’s a glimpse of what you’ll learn:
How he started Ascend Ecom
How to build sustainable passive income streams using outsourced e-commerce
Why building a brand is important nowadays, even on Amazon
Data-driven trend forecasting for e-commerce
Entrepreneur culture and startups
Increasing revenue streams no matter your current wealth
Resources mentioned in this episode:
Ascend Ecom's website
Sponsor for this episode...
This episode is brought to you by BSR Digital.
BSR Digital helps e-commerce brands that want to scale their business to the next level through Facebook, Instagram & Google Ads. Founded by Brian Roisentul, the social media marketing agency currently manages over $3.6M/yr on Facebook, Instagram & Google Ads.