Building a Golf Brand for Everyday Players

In this episode of The DTC Insider podcast, Brian Roisentul sits down with Jordan Lunetta, founder of Odin Golf.

They discuss the mission of Odin Golf as a brand for everyday golfers, Jordan's transition from tech to the golf industry, and the cultural differences between the US and Europe.

Here’s a glimpse of what you’ll learn:

• Jordan's Background in Tech and Transition to Golf

• Cultural Differences: US vs. Europe

• Exploring the Importance of Travel and Perspective

• Navigating Business in Europe: Insights for American Brands

• Localization Challenges in European Markets

• Identifying Key Markets in Europe for Business

• Building Community Beyond Products

• Creating Unique Experiences for Customers

• Engaging Customers Through Events
  

Resources mentioned in this episode:

• BSR Digital

• Subscribe to The DTC Insider weekly newsletter

• Brian Roisentul on LinkedIn

• Jordan Lunetta on LinkedIn

• Odin Golf website

  
  

Sponsor for this episode:

This episode is brought to you by BSR Digital.

BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing.

To learn more about BSR Digital, visit their website or book a call here.