Avoid These 5 Costly Mistakes in Q2 Scaling
- Brian Roisentul
- Mar 27
- 1 min read
In this episode of The DTC Insider, Brian Roisentul shares essential strategies for e-commerce brands to scale efficiently in Q2, focusing on avoiding common mistakes in planning, customer acquisition, and marketing funnel structure. Learn how to leverage data, optimize messaging, and understand the customer journey for sustained growth.
Here’s a glimpse of what you’ll learn:
Introduction to Q2 Strategies
Understanding Growth Levers
The Importance of Context in Planning
Customer Acquisition Misconceptions
The Power of Offers and Value Ladder
Leveraging Zero Party Data
Choosing the Right Acquisition Channels
Structuring Effective Meta Campaigns
Understanding the Customer Journey
Resources mentioned in this episode:
Sponsor for this episode:
This episode is brought to you by BSR.
BSR helps 7-figure+ brands build and optimize strategic growth systems that unlock hidden revenue and scale profitably, without adding chaos, channels, or unnecessary spend.
To learn more about BSR, visit their website or book a call here.
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