Avoid These 5 Costly Mistakes in Q2 Scaling

In this episode of The DTC Insider, Brian Roisentul shares essential strategies for e-commerce brands to scale efficiently in Q2, focusing on avoiding common mistakes in planning, customer acquisition, and marketing funnel structure. Learn how to leverage data, optimize messaging, and understand the customer journey for sustained growth.

https://www.youtube.com/watch?v=TAWrKKric40

Here’s a glimpse of what you’ll learn:

• Introduction to Q2 Strategies

• Understanding Growth Levers

• The Importance of Context in Planning

• Customer Acquisition Misconceptions

• The Power of Offers and Value Ladder

• Leveraging Zero Party Data

• Choosing the Right Acquisition Channels

• Structuring Effective Meta Campaigns

• Understanding the Customer Journey
  

Resources mentioned in this episode:

• BSR

• Subscribe to The DTC Insider weekly newsletter

• Brian Roisentul on LinkedIn

• Book a call with Brian

  
  

Sponsor for this episode:

This episode is brought to you by BSR.

BSR⁠ helps 7-figure+ brands build and optimize strategic growth systems that unlock hidden revenue and scale profitably, without adding chaos, channels, or unnecessary spend.

To learn more about BSR, visit their website or book a call here.