Revolutionizing Women's Health
- Brian Roisentul
- Jun 20
- 1 min read

In this episode of The DTC Insider podcast, Brian Roisentul interviews Jamie Norwood, co-founder of Wink's Health, a company focused on women's vaginal and sexual health.
Jamie shares the journey of launching Wink's Health, the challenges faced during the pandemic, and the importance of education in building a brand.
Here’s a glimpse of what you’ll learn:
Winx Health mission to support women's health
Navigating startup challenges during the pandemic
Building a brand that truly resonates with women
The importance of structure and mentorship for first-time founders
How word of mouth became a key growth driver
Investing in organic growth for long-term success
Exploring the opportunities and risks of retail expansion
Engaging the community to boost customer retention
Using rebranding to refresh market presence
Creating social impact to strengthen brand loyalty
Resources mentioned in this episode:
Sponsor for this episode:
This episode is brought to you by BSR Digital.
BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing.
To learn more about BSR Digital, visit their website or book a call here.
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